This Is NYC campaign

I've finally gotten around to posting my new tv commercial.
It's been playing in every taxi in nyc, in Europe, China… well, basically all across the globe.

(give this video a minute to load) 

Just a note: the actors are making, like, zilch off the residuals while Mayor Bloomberg announces the city has spent 30 $mil on the campaign. Where's the money? No wonder there's such angst in the actor's union. 

Regardless i am honored to be in the spot, selected out of thousands to represent the city!


Here's a pic of us shooting the commercial in times square. they closed down that area of 42nd street, just below MTV studio, from 6a-1p to shoot.

 filmingtimessq_400  Imagine looking into THAT light all day?!


and here i am filming with the cast of Avenue Q. NOT a puppet show for kids- you wouldnt believe their language LOL Surprised








Major thanks to Mathew Cullen at Motion Theory for a copy of the director's cut!

Mathew and Jesus de Francisco directed the spot, and were a pleasure to work with. 3 days of chaos, floods, and crazy heat in nyc and we still got it done smiling. Sweaty, but smiling!!!